Adrian Thoma,
As the founder of the explainer video company simpleshow and a member of the board of the Federal Association of German Startups (Bundesverband deutscher Start-ups e.V.), he has close ties to the startup scene in Stuttgart. He is a co-founder of the Institute for Business Innovation and runs the Startup Campus Stuttgart.
Adrian’s answer to the question: “What are the three most important publications on the topic of startups for you right now?”
Value Proposition Design:
The Mom Test (Customer Interviews):
Startup Owner’s Manual:
THANK YOU!
